Looking to hit “submit” on your application to participate in one of Target Accelerators’ programs? Whether it’s your first time applying for a retail accelerator program or not, we know putting together a quality application takes time and effort – which is why we’re rounded up great tips to help you stand out with a successful application.
Tip #1: Make sure your company meets the program qualifications.
Not sure which program fits your business best? Be sure to review the qualifications of each program carefully before deciding which to apply for. Take a step back and think: “Does my company fit the industry or product category the program requires? Can I participate fully in the program? Can I clearly communicate what value I hope to get out of the program? Does my product fit into one of the categories below?”
Apparel and Accessories: Jewelry, Kids Clothing, Men Clothing, Shoes, Teens Clothing, Women Clothing, Other Accessories
Baby and Toddler: Bath and Potty, Car Seats, Clothing, Diapers, Gear and Activities, Health and Safety, Nursery, Nursing and Feeding, Shoes, Strollers, Toys, Other
Beauty: Makeup, Beauty Tools, Skin Care, Nails, Bath & Body, Fragrances, Hair Care, Hair Color, Hair Tools, Hair Accessories, Spa and Massage, Sun Care and Tanning
Entertainment: Board Games, Books, Electronics, Movies, Music, Sports and Outdoors, Toys, Travel, Video Games, Other
Food and Beverage: Adult Beverages, Bakery, Beverages, Candy, Dairy, Dry/Pantry, Fresh/Produce, Frozen, Meat, Meat Alternatives, Seafood, Bar or Drink Mixers, Snacks, Other
Health: Vitamins & Supplements, Medicines & Treatments, First Aid, Nutrion & Weight Management, Personal Care, Sexual Health, Feminine Products, Allergy & Sinus, Cough, Cold & Flu, Eye Care, Home Health Care, Incontinence, Foot Care, Ear Care, Genetic & Wellness Tests, Scrubs, Oral Care, Hand Soap & Sanitizers, Deodorant & Antiperspirant, Hair Removal & Shave, Men’s Grooming, Feminine Products, Cotton Balls, Pads & Swabs
Home: Arts, Crafts, and Sewing, Bath, Bedding, Candles, Furniture, Heating, Cooling, and Air Quality, Home Appliances, Home Decor, Kids’ Home, Kitchen and Dining, Mattresses, Office Stationary, Rugs, Smart Home, Storage and Organization, Throw Pillows, Vacuums and Floor Cleaning, Window Treatments, Other
Household Essentials: Air Fresheners, Cleaning Supplies, Dish Detergents, Food Storage Bags and Containers, Hand Soap and Sanitizers, Insect and Pest Control, Laundry Care, Paper and Plastic Products, Paper Towels, Toilet Paper, Trash Bags, Other
Pets: Beds and Furniture, Food/Treats, Supplies, Technology, Toys, Healthcare/Supplements, Other
Other: Don’t see your category listed. Email us at email@example.com to see if your company is eligible
If the answer to any of these is no, then you might not be ready to apply9. Visit our Programs page to learn more about each of the Target Accelerators programs, other criteria, and important upcoming dates.
Tip #2: Be clear about your company and product.
Our team uses the responses in your application to determine if your company aligns with our program offerings and objectives. Clearly state your company’s purpose, the problem you address, and the solution your products provide. Also, it’s tempting to select many or all options on questions asking about your business, but that can be a disadvantage based on the program criteria. We are not looking for “perfect” answers but honest answers to ensure a great experience for you and all program participants. If you’re not sure about a term or question, check out commonly used retail language.
Tip #3: Proofread your application!
The review panel can only judge your application by what you include in it so it is important to make sure that what you are trying to communicate clearly comes through in your application before you hit “submit”:
- Ensure all links you provide are accurate and work. This includes everything from your website, Instagram handle, etc.
- For essay questions, ensure that you are completely answering the question that is aske,d and that your response is thorough and you have double-checked your spelling. If you are providing one-word responses, you may want to go back and add more context.
- Have a friend, partner, or family member read through your application to see if someone that is not as close to the work understands what you are trying to communicate.
Tip #4: Don’t be afraid to ask questions!
Take advantage of any opportunity to raise a question to the program you are applying for if you are ever unsure about what they are looking for – whether that be attending the informational webinar or even reaching out directly to the Target Accelerators inbox. Remember, your efforts are well worth it as you make moves towards your goals and seek out support from the Target Accelerators team.